How to make your Wordpress site run faster?
Minimalizing loading times of your WordPress site can have a big impact on conversions and customer experience. Making small changes like the ones below can knock off seconds off the loading time and therefore have a large impact on your conversion rates and search engine rankings Google says so.
It doesn´t take much effort to speed up your Wordpress site with these simple. easy to follow tips.
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1.Enable Browser Caching
You can enable browser caching in a variety of ways through WordPress with plugins like W3 Total Cache plugin. Simply navigate to the plugins section on your WordPress dashboard. Do remember this about plugins.
2. Use free tools to speed up and optimize WordPress
Its really easy to get detailed performance statistics and data regarding your website. Making use of these tools (for free) can teach you all there is to know about your site, thus being able to optimise it.
If you have a well optimised website, your website will load faster and your SEO score will sky rocket. Here’s a list of a few free tools you could be making use of:Google PageSpeed Insights, Pingdom and GTMetrix will serve you just right.
3. Use CDN - Content Delivery Network
A Content Delivery Network or CDN will help you speed up loading times for visitors no matter where they are. Without a CDN, users in the country where your server is based will experience faster loading times than visitors located elsewhere.
4. Choose a blazing fast theme
Though scores of great WordPress themes are available, it’s important to consider speed when selecting one. Some of the most visually-impressive themes have bad coding and can have an adverse effect on load times.
Try to strike a happy balance between performance and visual quality when selecting a theme. You may need to experiment with a number of themes before you reach the best compromise.
Many WordPress site owners opt for simple theme and select a number of high-performance plugins to get the right visual feel and efficiency.
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5. Prevent pingbacks and trackbacks
Pingbacks and trackbacks tell you whenever your site receives a link, but they can put your server resources under pressure. What’s more there are other resources you can use to assess links of your site, such as Google Webmaster Tools. The pressure on your server comes from the way requests from WordPress are sent back and forth when link ups are made.
Additionally, hackers and other cybercriminals can exploit pingbacks and trackbacks in DDoS attacks. You can switch off this functionality in the Discussion area of Settings. Simply deselect “Allow link notifications from other blogs (pingbacks and trackbacks)” to disable pingbacks and trackbacks.
WordPress is designed to interact with other blogs equipped with trackbacks and pingbacks. When you are mentioned on another site or blog, data on your own post is updated. Don’t worry about backlinks being lost if you disable trackbacks and pingbacks – you’ll only be losing clutter on your site by taking this step.
6. Cut down external HTTP requests
Though it is helpful to use some files from other sites, overdoing things can also impact load times. A large number of plugins and themes load files from other sites, with many making use of scripts, images and more from the likes of Google and Facebook. However, if your plugins make a large number of requests, chances are that loading times will be effected. You can get around this by disabling some scripts and styles.
7. Use GZIP compression
Many computers owners choose to compress files on their computers in order to save disc space after looking for ways to speed up WordPress. The equivalent of this for WordPress users is GZIP compression, which cuts down bandwidth usage and reduces the time it takes for users to access your site. It means the browser unzips your site before they enter it. There are many plugins available that will enable you to compress your files, though you can also add the code below to your .htaccess file.
8. Reducing database calls
Again, this step may seem somewhat complex but you can expect your efforts to pay off if you invest time in understanding what you need to do to reduce database calls.
You will need to gain some understanding of PHP and the template files of WordPress to perform this step. Unnecessary direct database calls and requests can put too much pressure on your server and can result from badly-coded WordPress themes. Even themes that are otherwise coded impressively may make database calls just to get simple information.
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